A recent case study by Christie Digital highlights the 7.5 ft by 53 ft. LED display designed, integrated, and maintained by McCann Systems at the Las Vegas Silverton Casino Hotel Sports Book:
“It was immaculately done…we haven’t received any customer complaints and it’s hard to take a fault. There is nothing called a ‘worst seat’ in Silverton. Every seat gives the customer a spectacular viewing experience.”
VP of Business Development, CG Technology
Located minutes from the Las Vegas Strip, Silverton Casino Hotel is a high-end resort that caters to those seeking an authentic Vegas experience without the noise, traffic and crowds of the main strip. Featuring a variety of restaurants, events and gambling opportunities, Silverton Casino Hotel provides endless options for guests visiting Las Vegas. Central to this offering is an impressive 7.5 feet by 53 feet sports book made up of Christie® Velvet™ LED tiles designed and integrated by McCann Systems and operated by CG Technology.
“The sports book is one of the premier features at Silverton,” remarks Parikshat Khanna, VP of Business Development at CG Technology, “it brings people in.” Enveloping the back wall of the 2,000 sq. ft. sports book, the Christie Velvet LED wall provides an engaging and dynamic display that not only keeps Silverton Casino Hotel clients informed with up-tothe-minute sports statistics and betting information, but the clear and crisp visuals make it an excellent place to view various sporting events. The modular format of Christie Velvet also allows the display to be windowed, providing multiple, simultaneous feeds across the entire wall.
When specifying the installation, LED tiles were chosen because of the high quality picture and low maintenance. Upon the advice of McCann Systems, CG Technology chose the 4mm pixel pitch version of Christie Velvet for integration. “We used 6mm before,” explains Khanna, “but as far as the picture quality is concerned, when McCann showed us examples, the 4mm had the crispest visuals.”
The feedback from Silverton Casino has been excellent, shares Khanna, saying that they are looking at integrating additional displays. “It was immaculately done. It’s hard to take a fault. There is nothing called a ‘worst seat’ in Silverton. Every seat gives the customer a spectacular viewing experience.
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