Partnering with McCann Systems, the project aimed to reflect the brand’s innovative ethos through great technology and immersive design. The “Make You Famous Wall” was central to the installation, a 16′ x 9′ 1.2mm LED display with integrated 32-point IR touch capabilities. This signature feature delivers stunning visuals and enables interactive experiences, reinforcing the brand’s commitment to performance and innovation.
McCann installed a 98-inch 4K rear LCD screen to complement the main display, providing versatile content delivery. The system’s backbone, the T1V ThinkHub software, was tailored specifically to the company’s requirements, allowing seamless toggling between video content, interactive touch functionality, and collaboration tools.
McCann also designed and deployed a secondary viewing and listening area on the second floor, providing spectators with an enhanced vantage point. This area features a wall-mounted, front-service 12′ x 6.8′, 1.27mm LED display and eight truss-mounted loudspeakers. When the “MYF” signature system is active, this area mirrors the room and audience camera feeds with full, reinforced audio. When inactive, the display defaults to AppSpace content with muted loudspeakers or optional background music through the Crestron control interface, along with an optional Cisco PTZ 4K camera.
By extending the experience to the second floor, McCann Systems ensured that the brand’s signature environment could engage even more visitors, amplifying the original installation’s impact and creating a cohesive, high-quality AV experience across multiple levels of the space.
